Tribes – Seth Godin
I’ve read several of Seth Godin’s books including All Marketers are Liars, Purple Cow and The Dip, plus I am a subscriber to his Blog….so I guess I was a convert before reading.
I really enjoy his direct and thought provoking approach and whilst I don’t always agree I always enjoy reading.
As a fan of new ideas on leadership and technology this was an interesting and enjoyable read. It tackles how the leadership landscape is changing with help from emerging technologies and how Seth believes everyone now has the opportunity to lead by creating their own Tribe!
“All that’s missing is you, and your vision and your passion,” he shouts.
His name for this new type of leader is a “heretic.” …. “Heretics are engaged, passionate, and more powerful and happier than everyone else,” he explains. He has a great take on making sure you are doing what you enjoy – something about which I feel passionately.
Like all of Seth’s books, this is not a long thesis style justification; it’s a short and punchy “pitch” and all the better for it. I am sure you will end up reading it in one sitting and I challenge you not to feel inspired to do something!
Let me know what you think
